At Optivance, we believe every mum deserves a little extra care on her journey through motherhood. Our purpose is simple: to nurture and support you as you care for the people you love most. We’re here to take some of the weight off, offering convenient, trusted nutrition that meets your needs at every step, from pre-pregnancy through to toddlerhood.

We’re more than a brand; we’re mums, nutritionists, and caregivers who understand what you’re facing.

The busy days, sleepless nights, and the balancing act of putting yourself first so you can give your best to your family. We know that wellness isn’t just about what you eat; it’s about feeling supported, safe, and in control, even in life’s most challenging moments. That’s why our products are designed around real mums’ experiences and built to bring ease to your every day.

This isn’t just a story about us — it’s a shared journey. We’re here to listen, to learn, and to grow with you. You’ll see our purpose in every product, every social post, every interaction, and every box that arrives at your door. Because at Optivance, it’s all about you, the mum, and supporting the incredible care you bring to your family.

What goes into our products is incredibly important to us.

Our drive to nourish means all ingredients and their quantities are rigorously researched and shown by leading nutritional science to provide clear benefits to your health and wellbeing, not just now, but also into the future.

We are proudly Australian owned and have a heart to share Australian goodness with the rest of the world.

Our products are made in Australia and wherever possible we use Australian grown/produced ingredients such as our probiotics which are manufactured in Australia’s only TGA approved and purpose-built facility. We never compromise on quality and the result is premium products you can trust.
So, when you make a decision to nourish your own family with an Optivance product, you'll also brighten the future for Australian wonderful growers and makes a difference to farming families who are amongst the most resilient and resourceful you'll ever find.

As a mother of two, our Nutritionist, Kristy, knows only too well what pregnancy and breastfeeding can take out of you.

Kristy has led the development of an innovative smoothie, formulated specifically for breastfeeding mums. As a Mother of two, Kristy knows what the demands of breastfeeding can feel like and how easy it can be to overlook your own nutritional needs.

"It's exciting to know, the Mummy Smoothie is available to help Mums through a time that can be incredibly demanding. I know how wonderful it is when a friend calls over to lend a hand, and now the Mummy Smoothie is here to help mums get their mojo back".